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ROUDRA BRISTI

"A retail store with best efforts to make available to consumers, the quality food products and FMCG products at reasonable prices."

 

HISTORY

In 2014, the Management of West Bengal Essential Commodities Supply Corporation Ltd. (WBECSC), under the Food & Supply Department, Govt. of West Bengal had launched   its own Retail Marketing Outlet named ROUDRA BRISTI at Khadya Bhavan , Esplanade , Kolkata.

After that the management of this Corporation had decided to open ROUDR BRISTI in district’s Municipalities /Corporations under the brand name of “ROUDRA BRISTI” in collaboration with the Urban Development & Municipal Affairs Department, Govt. of West Bengal and State Urban Development Agency (SUDA). Subsequently ROUDRA BRISTI was successfully operationalised in various Municipalities like Bidhannagar Municipal Corporation, Kamarhati Municipality and Madhyamgram Municipality which are being run by the respective Municipality/Municipal Corporation authority.

OWN “ROUDRA BRISTI” OUTLET OF WBECSC LTD.

In 2021, the Management has decided to open own operationable  “RUDRA BRISTI ” outlets at various prominent places of different districts of West Bengal like District Head Quarters, Sub-Divisional Head Quarters or any other important places so that people of the entire State can be benefitted.

Currently, under the guidance and approval of authority, 5(five) own ROUDRA BRISTI outlets have been successfully opened in following five districts;

 

Two more RB outlets are going to be operationalized very soon at Alipurduar and another at Jalpaiguri District. In near future, few more RB outlets will be opened in the remaining districts for which concerned District Magistrates have been requested to provide suitable locations/accommodations in the respective district.

OBJECTIVE

The main focus of “Roudra Bristi” outlet was to promote exclusive category of various agricultural produce of West Bengal like- Indigenous Rice, Pulses, Honey, Ghee and other products as well as to sell varieties of products of various Manufacturers/ Multi National Companies as mentioned below at a price comparatively lower than the prevailing market price

 

 

 NAME OF THE ENLISTED COMPANIES  

 

Procedure for the enlistment of Companies with their Distributors (if- any) under Roudra Bristi in WBECSC Ltd.

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